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Target may well be having a Bud Light moment, as angry parents and child advocates let the company know what they thought of its range of "pride" clothing. Parents took to social media to point out that women's swimsuits with "extra crotch room" (let the reader understand) were prominently on display. Target (and all the factcheckers) responded that these items were not designed for children, but nevertheless, there were plenty of other LGBT-themed things for kids.
Some Target stores moved all that trash to the back of their stores, citing "confrontational" customers robbing their employees of their "sense of safety". We're not sure if that is corporate speak for "actually in danger" or just "felt like they were in danger." Surely, a few angry moms is nothing compared to mobs of thieves waltzing in and taking whatever they wish?
Journalist John Daniel Davidson wrote that while boycotting companies which seek to destroy all we hold dear should be part of what we do, the whims of corporate culture are not really the main thing. This cultural battle is not about unsavory marketing decisions – we need to recognize that we are in a religious war. There is no neutral ground here, either we are on the side of objectivity morality or the side that is in open rebellion against it, "a rebellion against everything: roots, culture, community, families, biology itself." Fighting this battle will likely require more than changing our shopping habits.
Rise Melbourne posted a video explaining that Target is not really invested in providing products for a tiny minority of customers. (Would they cater for crucifix-wearing Mad Christians?) Instead they are more concerned with pleasing their high priests, the big-time investors who are judging how successful they are at implementing a Corporate Equality Index.
As Rev Fisk tweeted recently, if you are a Christian, your religion is on a collision course with evil. So buckle in, pray like God is in charge and live like it matters.